About Stoke

Stoke-on-Trent is a city in Staffordshire, England, that is made up of six towns – Tunstall, Burslem, Hanley, Stoke, Fenton and Longton. These six towns are commonly known as the Potteries due to the area’s internationally renowned pottery industry which dates back to the 17th century. The city is even home to the World of Wedgwood visitor attraction where you can experience a factory tour and learn about the art of pottery.

Other top attractions in Stoke-on-Trent include Trentham Gardens, a stunning Italianate landscape garden with a shopping village, the Regent Theatre known for its exceptional Christmas pantomime, and Waterworld, the UK’s first indoor water park. Families will also love the hands-on science exhibits at The Potteries Museum & Art Gallery.

Just a short drive from the Peak District National Park and Derbyshire Dales, Stoke-on-Trent makes the perfect base to explore the surrounding countryside. The Trent & Mersey Canal also offers pleasant walks and bike rides, and there are many independent cafes and restaurants to stop at along the way. With a fascinating history and plenty to see and do, Stoke-on-Trent has something for everyone.

The city is also home to a wide range of local businesses and could be the perfect place to kick-start your business idea. 

A Convenient and Connected Business Location

Stoke-on-Trent benefits from an enviable central location in North Staffordshire, surrounded by Newcastle-under-Lyme, Tunstall, Burslem and Hanley. This grants easy access to a wide local customer base, whilst the excellent transport links provide connectivity to major cities.

Manchester can be reached in around 1 hour 15 minutes, Birmingham in 1 hour 30 minutes and London in just over 2 hours by car via the M6 motorway. For important meetings further afield, Stoke-on-Trent railway station has regular direct train services to Manchester, Birmingham and London.

Staffordshire University and the Stoke-on-Trent campus means, as an employer, you’ll have access to a large, talented pool of potential employees. With such convenience, connectivity and accessibility, Stoke-on-Trent provides the perfect launch location to kick-start your start-up success.

Cost-Effective Business Premises for Stoke on Trent Start-Ups

A major barrier when starting any new business is finding affordable premises. However, compared to the expensive rental prices of major cities, Stoke-on-Trent offers very affordable office rental prices for start-ups and new businesses.

With so much choice and such competitive rates, Stoke-on-Trent provides the ideal affordable base to build your business.

Self-Storage Support From SureStore

Here at SureStore Stoke-on-Trent, we understand that when starting a new business, storage space quickly becomes a priority. Our self-storage facility can provide start-ups and small businesses with clean, secure and flexible storage solutions.

Located at Festival Heights Retail Park, Greyhound Way, Hanley, Stoke-on-Trent ST1 5NZ, near the city centre, we offer business storage units ranging from 10sqft to over 200sqft. Our innovative self-storage solutions allow you to safely store any excess stock, materials, products, or equipment. 

As well as using our business storage units as storage with easy access, you may even choose to run your business from your Stoke storage unit. Free Wifi throughout the self-storage facility and access via the Self Storage App means you can complete orders from the comfort of your unit and focus on growing your business.   

We also provide affordable office rental space and trade counters with flexible terms to support start-up businesses and enterprises in Stoke-on-Trent.

Discover Business Support & Advice for Start-Up Businesses

The Stoke-on-Trent & Staffordshire Local Enterprise Partnership works closely with local partners, businesses and enterprise agencies to nurture start-ups and facilitate growth.

As a start-up founder, you can access their business support programs which provide financial assistance, workshops, mentoring and expert advice on everything from marketing to recruitment.

They also manage start-up grant schemes to help turn innovative ideas into reality. So if you’re planning to launch in Stoke, don’t miss out on this guidance and potential funding.

Turn Start-Up Dreams Into Reality in Stoke

With its central location, connectivity, affordability and business support services, Stoke-on-Trent provides an environment ripe for start-up success.

Contact SureStore Stoke-on-Trent today to find out how our self-storage solutions can help launch your business start-up, or visit the Stoke-on-Trent & Staffordshire Growth Hub to discover the support available.